Creative work is no picnic.
Books and ephemera from Eli Altman

Don't Call It That
$26.00

Go Name Yourself
$40.00

Name Right Now Bundle
$60.00

Run Studio Run
$25.00

Assorted Characters
$25.00

Don't Call It That — 1st Edition
$30.00
Limited stock
Don't Call It That — Digital
$12.50

Run Studio Run — Digital
$12.50

Extra Strength™️
$1495.00
Out of print
Earlier editions and odds and ends. We can’t sell these any more, but we’re glad they exist.
No Picnic Press is the Berkeley, California-based publishing imprint of Eli Altman, Managing Director at the naming studio A Hundred Monkeys. He is the author of Don't Call It That, the naming workbook, now in its third edition. Run Studio Run is the go-to guide for running small creative studios. Go Name Yourself is the deck of cards for name generation. Assorted Characters is a three-volume zine dedicated to the names that naming professionals find interesting. If you've made it this far, thank you for buying directly from us instead of all-powerful lord Bezos.



